What is Futsushu?

Futsushu (普通酒): Sake outside the premium grades: affordable everyday sake. KIKI lists 149 Futsushu bottles; the median price is ¥726 per 720 ml (as of 1 Oct 2026).

Futsushu bottles

45 bottles on this site (most shops first) · Prices as of 1 Oct 2026
Bottle	Type	Maker	Per 720 ml
Hakutsuru Maru白鶴まる	Futsushu	Hakutsuru Shuzo	¥389
Mukanpai Dry Sake無冠盃辛口	Futsushu	Koyama Honke Shuzo	¥332
Koshino Kanbai White Label Futsu-shu越乃寒梅白ラベル	Futsushu	Ishimoto Shuzo	¥880
Hakkaisan Regular Sake八海山普通酒	Futsushu	Hakkai Jozo	¥792
Kenbishi Josen Honjozo上撰剣菱	Futsushu	Kenbishi Shuzo	¥760
Sho Chiku Bai Ten松竹梅天	Futsushu	Takara Shuzo	¥354
Kizakura Karakuchi Ikkon黄桜辛口一献	Futsushu	Kizakura	¥407
Sho Chiku Bai Subaru Fresh Stored Sake松竹梅昴生貯蔵酒	Futsushu	Takara Shuzo	¥467
Kiyosujo Nobunaga Onikoroshi清洲城信長鬼ころし	Futsushu	Kiyosuzakura Jozo	¥336
Kiku-Masamune Pin Dry Sake菊正宗ピン辛口	Futsushu	Kikumasamune Shuzo	¥374
Setchubai Standard Sake雪中梅普通酒	Futsushu	Maruyama Shuzojo	¥880
Echigo Yukishizukunosato Regular Sake越後雪しずくの里普通酒	Futsushu	Onda Shuzo	¥669
Koyamahonke Kai小山本家界	Futsushu	Koyama Honke Shuzo	¥345
Koshino Kagetora Ryu Futsu-shu越乃景虎龍	Futsushu	Morohashi Shuzo	¥754
Koshinonakagawa Regular Sake越乃中川普通酒	Futsushu	Nakagawa Shuzo	¥952
Gekkeikan Sugar & Purine Double Zero Sake月桂冠糖質・プリン体Wゼロ	Futsushu	Gekkeikan	¥450
Shihaizakura Kurasodachi賜杯桜蔵そだち	Futsushu	Koyama Honke Shuzo	¥309
Kuromatsu Kenbishi Tokusen Special Grade Sake黒松剣菱特撰	Futsushu	Kenbishi Shuzo	¥860
Gekkeikan Tsuki月桂冠つき	Futsushu	Gekkeikan	¥394
Koshino Kagetora Extra Dry Regular Sake越乃景虎超辛口普通酒	Futsushu	Morohashi Shuzo	¥758
Fukutokucho Undiluted Sake福徳長原酒	Futsushu	Fukutokucho Shurui	¥307
Nihonsakari Zero Sugar & Zero Purine日本盛糖質ゼロプリン体ゼロ	Futsushu	Nihonsakari	¥384
Harima Otokoyama Regular Sake播磨男山普通酒	Futsushu	Meijo Shuzo	¥465
Meijo Hyogo Otokoyama名城兵庫男山	Futsushu	Meijo Shuzo	¥389
Hakutsuru Sake Pack Sugar Free白鶴サケパック糖質ゼロ	Futsushu	Hakutsuru Shuzo	¥381
Ozeki Josen Kinkan Sake大関上撰金冠	Futsushu	Ozeki	¥507
Sho Chiku Bai Ten Rich Dry松竹梅天飲みごたえ辛口	Futsushu	Takara Shuzo	¥354
Kitaakita Cloudy Sake北あきたにごり酒	Futsushu	Hokushika	¥484
Kiku-Masamune Freshly Pressed Gin Pack菊正宗しぼりたてギンパック	Futsushu	Kikumasamune Shuzo	¥525
Niigataichi Toji Special Brew新潟一杜氏特醸	Futsushu	Kato Shuzo	¥420
Hakushika Josen Regular Sake白鹿上撰	Futsushu	Tatsuuma Honke Shuzo	¥539
Kitaakita Standard Sake北あきた普通酒	Futsushu	Hokushika	¥476
Echigozakura Regular Sake越後桜普通酒	Futsushu	Echigo Sakura Shuzo	¥296
Masumi Ginsen Classic Sake真澄銀撰	Futsushu	Miyasaka Jozo	¥924
Kirinzansan Dento Karakuchi麒麟山伝統辛口	Futsushu	Kirinzan Shuzo	¥868
Sho Chiku Bai Ten 70% Less Carb松竹梅天糖質70%オフ	Futsushu	Takara Shuzo	¥375
Gekkeikan Josen Regular Sake月桂冠上撰	Futsushu	Gekkeikan	¥569
Goshun Ikeda Sake Regular Sake呉春池田酒普通酒	Futsushu	Goshun	¥872
Asahiyama Hyakujuhai朝日山百寿盃	Futsushu	Asahi Shuzo	¥492
Ginban Josen Meisui Ran銀盤上撰名水蘭	Futsushu	Ginban Shuzo	¥504
Sakuramasamune Inayutaka櫻正宗稲豊	Futsushu	Sakura Masamune	¥319
Kikuhime Kiku Ordinary Sake菊姫菊	Futsushu	Kikuhime	¥827
Hokusetsu Super Extra Dry Sado no Onikoroshi北雪超大辛口佐渡の鬼ころし	Futsushu	Hokusetsu Shuzo	¥960
Yoshinogawa Select Dry吉乃川厳選辛口	Futsushu	Yoshinogawa	¥187
Takashimizu Karakuchi Dry Sake高清水辛口	Futsushu	Akita Shurui Seizo	¥682

Where is it made?

Where the Futsushu bottles on this site come from (bottles per prefecture):

Prefecture	Bottles	Bottles
Hyogo	17
Niigata	13
Kyoto	6
Akita	3
Aichi	1
Fukuoka	1
Nagano	1
Osaka	1
Toyama	1
Ishikawa	1

Learn more

Article: Types of sake Glossary Price dataMedian price per 720 ml by grade, base ingredient and prefecture

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