Higashiiida Shuzoten (株式会社東飯田酒造店)
Higashiiida Shuzoten is a sake brewery on the Sai River in Shinonoi, Nagano City, founded in 1865. It brews local sake led by its Motoo no Matsu brand, using local water and rice.
What kind of brewery is Higashiiida Shuzoten?
The brewery was founded in 1865 on the banks of the Sai River, near the Kawanakajima battlefield and Zenkoji temple. From the start it has insisted on local ingredients: Sai River subsoil water for brewing and Nagano-grown rice, including Miyamanishiki from contract farmers. Its brewery building, storehouse, pickle storehouse and guest rooms are nationally registered tangible cultural properties. A managing director, the third son of the family, spent about three years learning brewing under a Nambu toji from Iwate.
- Water
- Brewing water is subsoil water of the Sai River.
- Ingredients
- Uses Miyamanishiki from contract farmers in the Utabi area of Shinonoi, and only Nagano-grown rice otherwise.
Can you visit Higashiiida Shuzoten?
- Tours
Brewery tours require a reservation and run 9:00 to 16:00, closed Sundays and holidays. A tour takes about 30 minutes, 45 to 60 with tasting, and tasting is free. Groups of 10 or more pay 200 yen per person (free under 20). Tours may not be available during some brewing periods, so contact the brewery beforehand.
- ShopOffered
Hours and booking rules change, so check before you go. Official website
Compiled with AI from public pages, mainly the brewery’s own site (not yet checked by the brewery)Sources: motooi.com