Hirata Shuzojo (株式会社平田酒造場)

Hirata Shuzojo is a sake brewery in Takayama, Gifu Prefecture. With roots in Ise and Hida, it brews junmai ginjo and junmai daiginjo sake under brands such as Shoryu no Mai, Hida no Hana and Tagayama.

What kind of brewery is Hirata Shuzojo?

The brewery's origins go back to 1769, when a merchant family in central Hida Takayama ran a shop selling bintsuke hair oil and candles. In 1895, in the Meiji era, the fifth generation turned the business into a sake brewery. It brews by the motto that sake is brewed and raised with care, and in 2024, in its 130th year, it moved to a new brewery.

Ingredients
Uses domestic rice such as Hidahomare and Isehikari, along with Yamadanishiki.
Water
Describes Hida water as clean, mineral-rich and lightly sweet.

Can you visit Hirata Shuzojo?

  • Tours

    Brewery tours cost 4,000 yen per person including tax and last about 40 minutes with a guided walk and tasting of 3 to 4 sakes. Groups of 1 to 6 people, booking online or by email.

  • ShopOffered

Hours and booking rules change, so check before you go. Official website

Other brewery tours in Gifu

Compiled with AI from public pages, mainly the brewery’s own site (not yet checked by the brewery)Sources: h-sake.jp

Japan Sake Awards

A prize-winner in 1 of the 9 contests from brewing year 2017 to 2025.

  1. Prize (nyusho)多賀山PDF

Source: the prize lists of the Japan Sake Awards (National Research Institute of Brewing and Japan Sake and Shochu Makers Association).

For breweries and distilleries: corrections and removal requests

KIKI 利きKIKI 利き
Get the app